Keyword Software

Keyword software is an absolute "must have" when it comes to web site design, search engine optimizitation and google adwords/adsense. It basically controls your sales and traffic. You can't survive in the heavy online competition unless you maximize your keywords.

Free Keyword Software

Internet Marketing News

The Super Simple Guide to Using and Marketing Through Pinterest - Part Two

by Jennifer Cario

(If you are new to Pinterest and don't already have an account, make sure to read part one in this series.)

Now that you've gotten youself up and running with a Pinterest account, it's time to put it to use to start collecting ideas, links and pictures. Remember, Pinterest i...

The Super Simple Guide to Using and Marketing Through Pinterest - Part One

by Jennifer Cario

Pinterest is a virtual pin board that allows you to collect images and links to things you like on the web. If you've ever seen someone pull out a scrapbook filled with recipe clippings or a binder full of wedding or home remodel ideas, you've got the general idea. The diff...

Don't Waste Time Looking at Web Data Until You Do This - Part 2

by Mike Fleming

Cutting through all the clutter of data, which metrics are your critical few? You probably have at most three critical few metrics that define your existence...If you can't take action with anything, then perhaps you are using the wrong metric for your business...the simpl...

Perception is Worth 1,001 Words

by Stoney deGeyter

In the world of business, marketing and advertising is everything. Marketing is at least as important as the products or services you sell. Without marketing, you have no one to demonstrate the superiority of what you offer!

There is a reason people build businesses in ci...

Writing Google Places Reviews to Improve Rankings

by Dave Cosper

A business owner recently asked me how to go about building positive reviews in a way that would "optimize" their Google Maps listing. This is about as provocative a topic as it gets in the Local Search community, I know, but it's also an unavoidable subject worth addressing. ...

The Shady Practice Of Spinning Articles To Avoid Duplicate Content Penalties

by Miriam Ellis

If you've been walking on the sunny side of a clean street on your Search Marketing journey, hopefully you've skipped right past that dark and narrow alleyway in which lurks the spin monster. The practice of 'spinning' articles for directory submission isn't new, but it has c...

Don't Waste Time Looking at Web Data Until You Do This

by Mike Fleming

...life is about taking action, and if your work is not driving action, you need to stop and reboot...hits and pageviews don't mean anything except that someone came to your site and consumed some content...metrics are a dime a dozen, so how do you know which ones to use?...

The Difference between Good SEO and Great SEO

by Stoney deGeyter

Designing a great looking website is good. Putting it on a strong information architecture is better.

Rolling out a newly optimized website is good. Checking it first is better.

Investing in SEO is good. Investing in ROI is better.

Optimizing your e-commerce site is goo...

Where You Should Invest Your Web Marketing Budget

by Mike Fleming

...the bottom line for magnificent success is the people...invest multiple times more in her or him, or more of them, if you truly want to take action on your data. Otherwise, you are simply data rich and information poor...a great tool in the hands of your reporting squir...

Editing: Is social media realtime or permanent?

by Mike Moran

As social media has (somewhat) matured, an interesting culture has grown up around the idea of editing social media content. And for reasons that I don't understand, it isn't one culture--it seems as though every kind of social media has developed its own culture around editing...

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