Short URL Services

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Internet Marketing News

Brilliant - Don't Be Evil bookmarklet
Focus on the User proves that Google could deliver social media results from sources other than Google Plus if it tried. Focus on the User offers a tool - the Don't Be Evil bookmarklet - that will retrieve twitter, facebook,...

About.com traffic is dropping
The New York Times’ About.com: From All-Star To Albatross, Jeff Roberts, PaidContent.org (Feb 3) Bad news for About.com. New York Times, the owner, revealed that About.com "suffered a 67% drop in profits and that revenues had fallen by a quarter"....

What Google Knows
Who Does Google Think You Are?, Karen Weise, Bloomberg Busienss Week (Feb 2) Find out who Google thinks you are as a marketing target in terms of interests and age. As the article says, the url is awkward - just...

Grow your social network
Google+ Growing Your Social Network: Quantity vs. Quality, Aaron Friedman, Search Engine Land (Jan 31) Interesting proposition - "Google may be building a network simply to enhance our search results, not necessarily to kill Facebook. The concept of a social...

Socialized search personalization - not yet
It’s Complicated: The Awkward Socialization Of Search, Kendall Allen, Marketing Land (jan 31) "Socialized search personalization", notwithstanding the all-out efforts of Google and Facebook, is a long way away - and may never be. "In order to deliver perfectly and...

Amazing tips for using Google+
50 Great Google+ Tips for School Librarians, Melissa Venable, Online College ( This is an interesting list of ways school librarians can use Google+ to stay in touch with parents, students, teachers. We can easily adapt these for any group....

Machine Language Translation
Language Translation in the Internet Age 'My Hovercraft Is Full of Eels’ by Nancy K. Herther, Searcher (Feb) Machine translation still has some distance to go. It still isn't good enough for business use, but it might give the searcher...

Ebook Buzz Column
University Presses and Ebooks: A New Horizon by Sue Polanka, Wright State University, Online (Feb) Online Magazine has added Ebook Buzz as a new column about ebooks in libraries and scholarly publishing - and we hope it will be free...

SLA on its social networking project
Blog Impossible by Meryl B. Cole, Christian L. Gray, and Cindy A. Romaine, Newsbreaks (Feb 1) SLA volunteers ran a blog during 2011 - FutureReady365 - with a post every day on sharing ideas on preparing for the future. Grand...

Legal Situation with Google Books
Divide and Conquer: Update on the Google Books Lawsuit by George H. Pike, Newsbreaks (Feb 2012) Google has been engaged in legal action concerning Google Books and the digitization projects for 7 years. George Pike brings us to the present...

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